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February 22, 2025

WEEE Directive: A Crucial Stepping Stone Towards a Reuse Economy

The Waste Electrical and Electronic Equipment (WEEE) Directive is a directive in the European Union that aims to reduce the environmental impact of electrical and electronic equipment by promoting sustainable production and consumption.  In the EU, 14.4 million tonnes of electrical & electronic equipment is put on the market, 5 million tonnes of e-waste is […]
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WEEE Directive: A Crucial Stepping Stone Towards a Reuse Economy

The Waste Electrical and Electronic Equipment (WEEE) Directive is a directive in the European Union that aims to reduce the environmental impact of electrical and electronic equipment by promoting sustainable production and consumption.  In the EU, 14.4 million tonnes of electrical & electronic equipment is put on the market, 5 million tonnes of e-waste is […]
Written by Bethany KeeleyFebruary 22, 2025
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Reuse in Europe
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Featured, Packaging

#WeChooseReuse reiterates campaign demands in the run up to the EU revision of the Packaging and Packaging Waste Directive

Single-use packaging (including plastic, aluminum, paper) is contributing  to the triple climate, biodiversity, and pollution crisis. In 2018, the level of packaging used in Europe reached new heights, with a record of 174kg of packaging waste per person (1). To enforce and strengthen current EU policies, the European Commission is...

Lamiaa Biaz
Packaging

Packaging at the core

How does packaging relate to chemicals, food waste, waste trade and climate change? The relationship is closer than people may think. Overall production of packaging and packaging waste has steadily grown over the past 20 years.  2018 in Europe saw a record 174 kg of packaging waste per person. Between...

Break Free From Plastic, Rethink Plastic Alliance and Zero Waste Europe
Packaging

Ekologi brez meja wins support for reuse from Slovenian decision-makers

For inspiration on how to engage decision-makers, our #breakfreefromplastic Slovenian member Ekologi brez meja offers their effective engagement process, which gained support from three Slovenian MEPs for reuse – Irena Joveva, Milan Brglez and Franc Bogovič. With the right support and conditions, reuse can thrive in Europe, and lead to...

Bethany Keeley
Packaging

Realising Reuse Across Slovenia

Written by Žaklina Žnajder, Ekologi brez meja.   Reuse is one of the most effective waste prevention measures. We can do a lot on an individual level, and we can be even more successful if the local community helps us. As we celebrate World Refill Day on June 16 2022, we...

Bethany Keeley
Packaging

Reuse takes centre stage in Croatia with Zelena Akcija

Written by Marko Košak, Programme Coordinator at Zelena akcija/Friends of the Earth Croatia & Coordinator of Zero Waste Croatia Network.   Zelena akcija / Friends of the Earth Croatia is an NGO in Croatia working actively since 1990 on the protection of the environment and promotion of sustainable development at...

Bethany Keeley
May 18, 2022

#WeChooseReuse joins the World Refill Day campaign

On the 16th June 2022, NGOs and #breakfreefromplastic members from around the world will be celebrating World Refill Day: a global campaign initiated by UK-based environmental organisation City to Sea.    This global public awareness campaign aims to help people live with less waste. Partners, supporters, and thousands of everyday activists around the world will […]
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February 9, 2022
 | by admin

The #WeChooseReuse Campaign meets the European Commission

The #WeChooseReuse campaign kicked off the new year with two meetings with the European Commission. On the 26th January and 2 February we met with Virginijus Sinkevicius (Commissioner on Environment, Oceans and Fisheries) and Frans Timmermans (Executive Vice President of the European Commission) to discuss the challenges that businesses and local authorities face when implementing […]
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November 24, 2021
 | by admin

#WeChooseReuse celebrates one year

With over 100,000 individuals, over 150 NGOs, 263 businesses and 33 municipalities across Europe, the #WeChooseReuse campaign has come a long way in just one year.  Check out our one year anniversary video and discover the journey we have been through.  
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July 16, 2021

Meet a tip: tap, the non-profit campaigning for tap water in Germany

A tip: tap (a tip: tap water) is a non-profit association that campaigns for tap water, against packaging waste and thus for an ecologically sustainable lifestyle. We are campaigning for a water revolution, to make tap water the main beverage of our society. Since the 1970s, bottled water consumption in Germany has increased more than […]
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June 28, 2021

#WeChooseReuse to transition from a linear to a circular economy

Mother nature had it right. A balanced system and a healthy functioning world is one in which everything has a purpose and nothing goes to waste. Decay, in the natural world, is integral to renewal, unlocking nutrients that allow new life to thrive. It is a circular system that stands in sharp contrast to the […]
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